Calculate Customer Lifetime Value (CLV) - Infographic by Kissmetrics

Calculating lifetime value of a customer is a must before deciding on your acquisition strategy. Recently I came across below excellent infographic done by Kissmatrics.com . If you have never calculated CLV for your business its time to start now. I believe this tool will help you to do it in a flash. There is another tool by Harvard Business School too. It doesn't matter what tool you use, but its a must to know how much worth a client to you and decide on your sales and customer relationship strategies. ++ Click Image to Enlarge ++

Source: How To Calculate Lifetime Value